My interior designer friend, Kylie, tipped me off to this place. She had left London and was curious to how the design turned out. The answer is lovely, sleek and spacious featuring communal long tables, marble and fountains.
I’ve been before, but somehow seem to forget about it amongst all the other bakeries and eateries in Soho. I needed to grab a coffee and jot down some notes last Wednesday when all of a sudden it sprang to mind.
I entered and was confronted by what felt like miles and miles of amazing pastries and cakes, then pizzas, pastas and salads. I was in serious dilemma over what to order. I’m not kidding- it took me a good 10 minutes to decide where to spend my calories.
I think I chose well.
Princi, 135 Wardour Street, London, W1F 0UT
Telephone +44 (0)20 7478 8888,
Opening hours: Mon-Sat 08.00-00.00 Sun 08.30-22.00
Breakfast available — 08.00 to 11.00
Weekends — 08.00 to 12.00
Apperitivo — 17:00 to 19:00